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The Power of Video Marketing: A Catalyst for Increased Sales

In a world where attention spans are fleeting and consumers have a plethora of choices available to them, the effectiveness of your brand’s communication strategy can make all the difference. And it’s safe to say that video marketing has continued to be a powerful force, proving it’s the way to go if you want to captivate your audience and drive…

Orlando Video Production | NG Production Films

Crafting a Winning Video Strategy for Your Brand: A Step-by-Step Guide

In the dynamic landscape of digital marketing, video has proven itself to be a powerful tool for brands that want to connect with their audience. However, creating videos without a clear strategy can lead to missed opportunities and underwhelming results. If you’re pouring the time and effort into creating video content, you want to generate the highest return on investment…

company culture videos

Company Culture Video Production: Your Step-By-Step Guide

Company culture is the set of beliefs, values, and behaviors that make up an organization’s identity. It’s what makes your company unique and is the foundation for how your employees interact with each other and with your customers. A strong company culture can give you a competitive advantage, improve employee retention and engagement, and make your company a great place…

Government Video Production

Though the idea of being presented with government issues may seem uninteresting and/or unappealing, many topics and political platforms can be energized with a dynamic and engaging infusion of creative video production.  There is a true difference between seeing a politician debate millage rates for municipalities on C-SPAN and being present for a speech and rally in person with the…

Delivering a Message with a PSA

Message delivery has many different forms and purposes.  It can be to sell a product, to advertise a new blockbuster movie, or even tell you your shoes have been out of style for the past decade.  A public service announcement (PSA) takes a very unique approach-its purpose is to change public interest.  This may mean bring something to public attention,…

Electronic News-Gathering

Film in news gathering basically disappeared by the end of the 1980’s, when the distribution of news was easier to broadcast via satellites. When breaking news coverage and hot stories became a riveting addition to cable television, film couldn’t keep up with getting the word out in time.  Film needs to be processed, viewed, and edited before it can hit…

Keeping the Faith: New Methods of Faith-Based Video Production

With huge advancements in technology in the past decade, our faith-filled communities have taken complete advantage of the new possibilities. We’ve discussed that mass is able to be streamed over the internet and sermons can be viewed on our favorite social media outlets.  Today, we will discuss some other ways faith-based video production has taken the word to a completely…

Are You Not Marketing Your Not-For-Profit?

Most people like being a part of a good cause.  Right here in Orlando, we have organizations that work to promote awareness of hunger, illness, human rights, and many other just causes.  Getting the word out doesn’t require heinous action to be on the 5 0′ clock news. You have the chance to work with a company that specializes in…

Capturing the Excitement of Sports

Football season is finally in full swing, and that means for many people that most of our days are either occupied with teams vying for victory in the NFL or the NCAAF.  College football is the biggest sport in the country because of the sheer volume of colleges and universities that participate in it.  The excitement, fan fervor, and competition…