Events allow you to share and learn industry knowledge, meet and engage with customers and prospects and accumulate leads. But did you know that hiring an Orlando video production crew can help you get more from your events? Many businesses host or attend a variety of corporate events, including team-building retreats, seminars, conferences, and product launches. You can use these…
Video has slowly risen to the top over the last few years. In 2023, about 82% of all internet traffic was estimated to have come from video. It is only natural that video is now seen as a leading tool for communication, marketing, and fundraising in the mission-driven industry. Video can stir emotions and capture imaginations, thanks to its unique…
Your non-profit does great work! It is upon you to spread the word and get more people involved. In 2024, trust in non-profits rose to 57 percent after a steady four-year decline. There is no better time to promote your cause and seek the support of your target audience. However, communicating your organization’s accomplishments, vision and mission can be challenging.…
The world of video marketing is constantly evolving, and as we approach 2025, businesses need to stay on top of emerging trends to stay competitive. With technological advancements and changing consumer behavior, video content continues to play a critical role in capturing attention, driving engagement, and converting leads. But what’s coming next? In this post, we’ll explore five key video…
Video has become an essential tool for businesses looking to engage their audience, communicate their brand message, and drive sales for their products and services. However, the idea of producing high-quality video campaigns can often feel daunting, especially for small businesses or startups with limited budgets. But the good news is that you don’t need a Hollywood-sized budget to create…
There’s no denying that we live in an era of increasing distrust of large businesses, and sometimes even businesses of any size. You can see it on the news, social media or even from just talking to people directly. For various social and political reasons, more people seem to, at the very least, distrust large businesses and at worst, hate…
From conferences and concerts to product launches and live broadcasts, live event video production demands meticulous planning and the ability to adapt on the fly. Once the cameras start rolling, you never know what challenges may arise and you must be prepared to handle anything. In this article, we’ll explore what video production entails in the realm of live events,…
In the digital age, video testimonials stand out as powerful narratives that can influence, persuade, and build trust. When done right, these videos can serve as a genuine endorsement of your company’s products or services, ultimately helping you to generate more customers. So, if you aren’t already creating video testimonials as part of your marketing strategy, now is the time…
In a world where attention spans are fleeting and consumers have a plethora of choices available to them, the effectiveness of your brand’s communication strategy can make all the difference. And it’s safe to say that video marketing has continued to be a powerful force, proving it’s the way to go if you want to captivate your audience and drive…
In a digital era dominated by visual content, there’s no denying that social media video has emerged as a powerhouse. From short-form snippets to long-form narratives, videos are shaping the way brands provide valuable content and connect with their audiences. If you’ve ever wondered how to harness the full potential of social media for your brand, you’re in the right…
