Every nonprofit has a mission. But what moves people to give, volunteer, or get involved isn’t just the mission—it’s the stories behind it. In a world where attention spans are short, video remains one of the most powerful ways to share impact. It brings emotion, authenticity, and heart to causes that truly matter. Here in Central Florida, nonprofits are using…
When most people think of “corporate video,” the first thing that comes to mind is something staged, overly polished, and maybe even a little stiff. You’ve probably seen one—everyone in perfect lighting, scripted lines, and a message that feels more like a commercial than a real conversation. But here’s the truth: today’s audiences are smarter than ever. They can spot…
If you’re thinking about hiring a video production company in Orlando for your business, one of your first questions is probably: “How much will this cost?” The answer isn’t always simple — but in this post, we’ll break down the real factors that affect pricing, what you can expect to pay in 2025, and how to make sure you get…
Events allow you to share and learn industry knowledge, meet and engage with customers and prospects and accumulate leads. But did you know that hiring an Orlando video production crew can help you get more from your events? Many businesses host or attend a variety of corporate events, including team-building retreats, seminars, conferences, and product launches. You can use these…
Video has slowly risen to the top over the last few years. In 2023, about 82% of all internet traffic was estimated to have come from video. It is only natural that video is now seen as a leading tool for communication, marketing, and fundraising in the mission-driven industry. Video can stir emotions and capture imaginations, thanks to its unique…
The world of video marketing is constantly evolving, and as we approach 2025, businesses need to stay on top of emerging trends to stay competitive. With technological advancements and changing consumer behavior, video content continues to play a critical role in capturing attention, driving engagement, and converting leads. But what’s coming next? In this post, we’ll explore five key video…
Video has become an essential tool for businesses looking to engage their audience, communicate their brand message, and drive sales for their products and services. However, the idea of producing high-quality video campaigns can often feel daunting, especially for small businesses or startups with limited budgets. But the good news is that you don’t need a Hollywood-sized budget to create…
There’s no denying that we live in an era of increasing distrust of large businesses, and sometimes even businesses of any size. You can see it on the news, social media or even from just talking to people directly. For various social and political reasons, more people seem to, at the very least, distrust large businesses and at worst, hate…
From conferences and concerts to product launches and live broadcasts, live event video production demands meticulous planning and the ability to adapt on the fly. Once the cameras start rolling, you never know what challenges may arise and you must be prepared to handle anything. In this article, we’ll explore what video production entails in the realm of live events,…
In a world where attention spans are fleeting and consumers have a plethora of choices available to them, the effectiveness of your brand’s communication strategy can make all the difference. And it’s safe to say that video marketing has continued to be a powerful force, proving it’s the way to go if you want to captivate your audience and drive…
