Nearly everyone has had the experience of looking at a hefty workflow and feeling overwhelmed.
It’s been proven that the brain is much better suited for multiple smaller, bite-sized tasks than it is for a single, monumental job. This is wonderful news for anyone in the field of video marketing.
Breaking down the job into smaller tasks can make any project run more smoothly on your Orlando video production.
4 Primary Stages of Video Production
While there is some overlap between these stages and even possible substages, this list will focus only on the basics for the sake of brevity.
The time a person spends on each will vary, though it has been proven productivity and performance both peak at uninterrupted 90-minute intervals.
1. Idea Creation and Planning
The first phase of the process involves crafting the idea for the video. This is the stage where the core concept is developed, and should also be where the general idea is planned out. As the beginning phase, it’s also a good idea to set goals here.
Goals could include how many views and click-throughs the video should receive. As far as how much of the video should be planned here, simply get a general idea, title, and call to action.
2. Script Writing and Recording
In this phase, the script will be written and the footage will be recorded. These two are lumped together because they rely on one another. As the script is written, a person can find out what type of recordings they need to do.
Conversely, a person may be recording and end up with some footage that surprises them, and that they want to include as an addition to the script. Overall, this is the phase where the project really begins to take shape.
3. Editing and Mixing
Once the recordings are complete, it is time to start mixing down the project. This can mean editing individual recordings before putting them together, as well as adding effects.
Visual effects can include fade-ins and fade-outs, transitions, overlays, watermarks, and captions. Audio effects can include background music, sound limiters, EQs, sibilance filters, and boosters.
4. Scheduling and Promotion
Once the video is fully produced and mastered, there is one final step – promotion. If the upload is scheduled, be sure to promote it across social media and email to build awareness.
The promotion can also extend even after the video is released. It can be marketed later that week or even later that month to make sure it gets as much reach as possible.
Master Orlando Video Production Projects
No matter where a person is in the video production process, calling in an Orlando video production company can make it much easier.
Our Orlando Video Production Company, NG Production Films, can communicate effectively and efficiently to produce high-quality video production. We have over a decade of experience to produce the next video production project for your organization. Call NG Production Films today for a free no obligation consultation at 877-203-2895 or fill out our contact form for a prompt reply.
