The Basics of Video Productions: Tips for Finding Your Light

[av_image src=’×430.jpeg’ attachment=’2393′ attachment_size=’featured’ align=’center’ animation=’no-animation’ link=” target=” styling=” caption=” font_size=” appearance=”][/av_image]

Lighting is easily one of the most important elements inany video shoot. Poor or uneven lighting can cause your production to look sloppy and unprofessional, regardless of how much time, energy, and money you invested in the project. Thankfully, there are many ways to ensure the lighting in your Orlando video production is clear and consistent. Keep reading for a few quick tips:

Study Your Surroundings

As you make arrangements for your video project, take a tour of your facilities or wherever you plan to shoot. Pay special attention to the amount and type of lighting that is available in each location. Does your lobby feature a bank of large windows, or is your internal conference room window-less and lit only by overhead fluorescents? If you plan to set up in more than one location, how does the lighting in each room differ? Considering these questions and others like them will help you figure out your lighting needs, making it more likely that your production will be strongly and evenly lit.

Check the Forecast

If you plan to film near any windows or take the entire shoot outdoors, the local weather could be an issue. You should always have a back-up plan or alternate date set in case problems arise due to a sudden storm. Even a completely cloudless day can make shooting difficult. Thankfully, the weather in Orlando is consistent overall, and most days are excellent for filming outdoors. Even so, make sure you consider how the lighting will change over the course of the day. Plan your shooting schedule accordingly, and try to work quickly to avoid losing the light.

Use Lighting Supplements

If you are shooting outdoors and the lighting begins to change, there is plenty of available equipment to help keep things looking consistent. If your shoot is indoors, on the other hand, how flexible are your indoor lighting options? Do you have to rely on overhead fluorescents, or can you use lamps to make the atmosphere warmer? You will likely still need supplemental lighting, but warm bulbs and additional equipment will help keep your video’s stars from looking washed out or discolored. To make things easier, hire a professional camera crew who has the experience and knowledge to handle all of your lighting needs. They will know how to handle lighting and audio difficulties in any situation.

Consider Special Effects

Are you shooting a music video or have plans to jazz up your commercial or another video project? Filters, trick lighting, and other special effects are an easy way to make an impact. Ask your video production team for suggestions, but you should also feel free to be creative and explore your options.

If you are ready to developyour next video project, consider collaborating with our Orlando Video Production Company, NG Production Films. With over a decade of dedicated film production experience, we can handle all of your audio, lighting, and post-production needs. For a free, no-obligation consultation, call NG Production Films at 877-203-2895 or simply fill out our contact form for a prompt reply.