Video is the future of content marketing. Marketers are creating more videos than ever and for good reason. Studies show that roughly 92% of video marketers believe it’s integral to their overall marketing strategy. Video production is quite common today, and it’s a great way to capture the attention of your target audience. However, it’s essential to research your options and consider different video formats to help create a more engaging and effective video. One way to stand out from the crowd is to use drone videography.
Drone videography is a type of videography that uses drones to capture video footage from the sky. It is a great way to capture unique video content for your project. Whether you choose to work with a professional drone videographer or invest in a drone for your own purposes, drone videography can be a great way to capture unique video content.
How are Drones Used for Videography?
Drones have become a great tool to capture video for marketing. They provide a unique perspective that can really grab attention. In addition, they can be used to capture hard-to-reach places or locations that would be difficult to film from the ground. Drone videography can add a new dimension to your video marketing campaigns.
Some of the most common uses for drone videography include:
1. Get a 360° Shot of Your Place of Business
Drones allow you to get a 360-degree view of your place of business. This can be a great way to showcase your business to potential customers. You can use the footage to create a virtual tour of your workspace and showcase your employees and their day-to-day activities.
It’s an excellent way to humanize your company and create a more personal experience for your audience.
2. Show a Complete View of Venues and Any Special Features
Drones are also commonly used to showcase real estate and special occasion venues. They can give potential customers a complete view of the property. This is a great way to show off any special features the venue offers. You can also use drone footage to create a virtual walkthrough of the property.
3. Create Thoughtful, Emotional Video Content
Drones can also be used to capture thoughtful, emotional video content. This kind of content can be used for all types of video content, from educational videos to marketing campaigns. Drone footage can help you create a more personal and intimate experience for your audience. It’s a great way to spark emotional responses in your viewers and connect with them on a deeper level.
Are There Specific Industries That Would Benefit More From Drone Videography?
As drones have become more accessible, it’s become easier to capture amazing aerial footage. While it used to be reserved for the most adventurous photographers, everyone from realtors to small businesses are now using drones to create unique and compelling videos. Wondering if you’d benefit from using drones for your video projects? Here are a few industries that could benefit quite a bit from drone videography:
Real Estate
Drone videography can help real estate professionals showcase properties in a new light. Aerial footage can give potential buyers a bird’s eye view of the property and its features. You can also use drone footage to create a virtual walkthrough of the property. This is a great way to give buyers a better idea of what the property offers without them having to be there physically. This is especially helpful for properties that are far away or in remote areas.
Construction
Drone videography can also be highly beneficial for those who work in the construction industry. It can be used to document the progress of a construction project, as well as to create marketing material for future projects. Aerial footage can give potential clients a better idea of the scope of a project and what the finished product will look like. It’s a great way to showcase your work and get new clients interested in what you do.
Wedding/Special Event Planning
Drone videography can help you capture the perfect moment from every angle. You can use drones to get unique footage of the venue, such as ceremony locations, special entrances, and any special event features, such as a stage or dance floor. Drone videography allows you to capture unique angles and scenery that can be used in your project marketing materials or on your website to generate interest and get potential customers excited to work with you.
Coaching/Faith-Based Organizations
Many coaching and faith-based organizations can benefit from drone videography. Coaches can use it to film practice sessions and create highlight packages for their athletes. Leaders of faith-based organizations can use drone footage to capture a unique perspective of their services or events.
Once the video is collected, you can use it for educational materials, such as how-tos on how to do a particular activity, or turn it into a marketing video to promote your church’s next big event.
Education
Many educational institutions use drone videography to capture a unique campus perspective. This can be used for marketing and recruitment purposes and to document events such as graduation.
Additionally, drone footage can be used in educational videos and material. For example, a drone can capture video footage of a lecture, presentation, or even a science project in progress. Each is a great way to engage students and encourage participation in the classroom.
Tourism
Finally, drone videography can prove various those in the tourism industry. Think about the many ways you can use drone footage for tourism. It can be used to show off a new attraction or to highlight a tourist hot spot. It can also be used to show off a new hotel or restaurant. The possibilities are endless. With the right drone and an experienced operator, you can capture stunning footage of your area that will draw in visitors.
Video Production You Can Trust, With an Orlando Video Production Team You Can Count On
So, is drone videography worth the investment? For many, the answer is yes. Drone videography can help you capture unique footage that can be used for a variety of purposes. With the right video production team at your side, you can take this footage and create something truly amazing.
Our Orlando video production company, NG Production Films, can communicate effectively and efficiently to produce high-quality video production. We have over a decade of experience in producing the next video production project for your organization. Call NG Production Films today for a free no-obligation consultation at 407-233-3236 or fill out our contact form for a prompt reply.
