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3 Video Production Ideas to Use as the Economy Reopens

Slowly but surely, the world’s economy is beginning to churn again. It’s a deliberately slow process, to make sure the drastic safety precautions taken earlier this year weren’t for nothing. For marketers, this period of re-engagement with the world is a chance to rejoice for two reasons. First, it means more business – and second, it means more opportunities to…

5 Ways to Make Video Production Views Soar

After posting a video, the creator will likely monitor the engagement closely. While likes, comments, and shares all matter, there’s one a single metric that every video marketer craves – views. With about 85% of internet users watching videos online, there are plenty of people out there looking for quality content. There’s also plenty of competition, so it’s important to…

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Tips and Tools for Remote Video Production Meetings

Even now, when many people are working from home, video production is still a group task. The scriptwriters, storyboard artists, recording crew, editing specialist, and project manager must all work together to create the best possible project. Luckily, the digital age has minimized the disruption distance can cause – with these simple tips and tools, any video marketing team can…

orlando video production company

Simple Strategies to Improve Key Video Production Metrics

Anyone who has ever worked in marketing has heard this phrase – those numbers must come up. What numbers? With video marketing, there are many, and they usually follow a specific order. For example, view counts are the base metric, which contribute to retention rate, and eventually click-through rate. For anyone working on Orlando video production projects, use these tips…