Video has slowly risen to the top over the last few years. In 2023, about 82% of all internet traffic was estimated to have come from video. It is only natural that video is now seen as a leading tool for communication, marketing, and fundraising in the mission-driven industry. Video can stir emotions and capture imaginations, thanks to its unique…
Your non-profit does great work! It is upon you to spread the word and get more people involved. In 2024, trust in non-profits rose to 57 percent after a steady four-year decline. There is no better time to promote your cause and seek the support of your target audience. However, communicating your organization’s accomplishments, vision and mission can be challenging.…
With the advent of TikTok, Instagram, YouTube, Facebook, and other similar platforms, internet users just can’t get enough video. Given its ever-growing popularity, video has become one of the most important marketing mediums in the real estate sector. Realtors can use videos to introduce themselves and their brands, show off their listings to a fast-growing online audience, and share market…
Many property buyers and investors use the internet to research properties and find exactly what they want. The advent of social media and video-sharing websites has made it easier for them to find high-quality video content on available properties. As a property agent, you cannot ignore the growing demand for real estate videos online. This content is more realistic and…
Have you considered creating a convention video for your business but are yet to get around to it? Given the growing demand for video content, you might want to get it done sooner rather than later. Event videos can get your target audience excited about what you do and boost brand awareness. Moreover, you can still focus on your event…
As businesses strive to use video to rise above competitors and make a lasting mark in the market, the debate between quality and quantity continues. It is understandable to see brands churning out one marketing video after another with the hope of increasing visibility. However, in the ever-changing world of video marketing, the success of video marketing is no longer…
As we approach 2025, video content is cementing itself as the cornerstone of any successful digital marketing strategy. Whether you’re a startup or a well-established brand, you can benefit from having a winning video strategy that will help you stay relevant and keep your audience engaged. After all, it’s not enough to just create video content. You need a curated…
The world of video marketing is constantly evolving, and as we approach 2025, businesses need to stay on top of emerging trends to stay competitive. With technological advancements and changing consumer behavior, video content continues to play a critical role in capturing attention, driving engagement, and converting leads. But what’s coming next? In this post, we’ll explore five key video…
Video has become an essential tool for businesses looking to engage their audience, communicate their brand message, and drive sales for their products and services. However, the idea of producing high-quality video campaigns can often feel daunting, especially for small businesses or startups with limited budgets. But the good news is that you don’t need a Hollywood-sized budget to create…
There’s no denying that video content has become an essential tool for brands and businesses. However, creating high-quality videos that captivate audiences and drive results requires more than just pressing “record” on a camera. Professional video production is a meticulous process that blends creativity, technical expertise, and strategic planning to bring ideas to life. For businesses considering working with a…
