There was a time when emails were the preferred method of digital communication. But messenger apps and social media platforms have changed the way people talk, especially when they’re doing business. Does this mean the email is obsolete? No, far from it. What the email lacks in speed or convenience, it can make up for in formality and presentation. There…
Marketing is a field of business that is continuously changing, with clever minds constantly thinking up new ways to promote their offerings to the masses. Videos remain one of the most popular media types out, but this doesn’t mean every video will be successful just because of its format alone. Marketers must be inventive with their efforts, and here are…
Using videos is a wise move, no matter the industry or the size of an organization. Immersive media can boost brand awareness, retention, and sales in the digital age where content (and pitches) are plentiful. But beyond organizational specialties, there are many other areas where video can be helpful. Orlando video production companies can help organizations use video to branch…
Academia is a unique world – it’s an environment where promising minds and field experts meet, and where people can develop their skillsets in time-proven degree programs. Conveying information is complicated enough, but the pursuit of education has changed a lot over the years. Now everyone from instructors to students has access to different learning platforms, some in person and…
Scene transitions are crucial in any video production project. Each scene should melt flawlessly into the next, and should only be uneven or abrupt if it is with a purpose—that is, if the filmmakers desire to illicit a certain reaction or stress a particular mood. There are 5 main types of transition methods that you can use in your video…
The end of the year is known for various holidays, each of which has its own special theme and sentiment. Businesses, churches, non-profit organizations, and various other types of locations may decide to ramp up their efforts around the holiday season. Whether the goal is to boost sales or promote a special event, using high-quality videos is a great strategy.…
Most people know they need money, loans, or banking services – the problem is understanding the complexities of this industry. Banking and finance are often complex, and these institutions must ensure customers get their questions answered and their concerns addressed. Sometimes a visual diagram is the best way to demonstrate a point. Adding captions, especially of the audible variety, can…
Health and fitness is something everyone must consider, no matter their genetics or lifestyle. There are many organizations dedicated to helping people improve their overall level of wellness. Some people need to gain weight, while others may need to lose it. Some people want to build muscle, while others want to lower their cholesterol. Everyone has different goals, and companies…
An old saying says that the whole is better than the sum of its parts. Organizational environments illustrate this truth perfectly. Teams of professionals can accomplish tasks that would be impossible for individuals. But sometimes, even a roster of skilled individuals isn’t enough – steps must be taken to help promote unity and cohesion within the business. Videos are a…
Videos are a popular media type for many reasons. Their use of imagery can tell a story, and make a memorable impact on any viewer. The audio is also a major component of any video. Even great visuals aren’t enough by themselves – a truly great video production needs high-quality audio to go with it. There are many intricacies to…
