For some companies, their video marketing department is a robust group with dozens of members. For others, it may be a subset of their overall marketing or graphic design team. Even if it’s a single individual handling the video duties for an organization, there are some handy tips that can help anyone. Here’s a guide on how to help the…
Just because a person isn’t a video producer by trade doesn’t mean they’re brand new to the process. It’s common for people to use video for their business. Once they’ve surpassed the beginner stage of editing and production, it’s time to learn some intermediate-level tips. Expand Video Editing Skillsets with These Handy Tips Whether it’s a simple way to make…
Social media has become the modern marketer’s go-to resource when they need to reach a broad audience. Even with blogs, emails, and landing pages in the mix, social media marketing is a proven tool for reaching millions. It’s especially handy because it’s great for connecting people who don’t know about a product or company but may be interested in it.…
Agents, agencies, financing experts, and owners – they all know what a broad industry real estate is. Sure, it’s focused on property. But since this type of product is far from being homogenous, there are many ways marketing can go. When using Orlando video production, there are various ways to take advantage of the industry’s unique status. Tips for Video…
Retail is a booming industry, which is one of the biggest in terms of both revenue and marketing efforts. Just last year, retail sales hit a record $6 trillion. As one can imagine, that number requires a lot of promotional prowess to reach. When it comes to Orlando video production, what are the best tips for success in retail? 5…
Sometimes, to get the right video content, a person must leave the studio. Natural landscapes, be they nature in the truest sense or people enjoying life as normal, are great for videos. They make the content more organic and relatable. While there are benefits to these types of outdoor shoots, there are also a few additional worries to consider. For…
Most video marketers want their production station to function as a canvas of sorts. The video footage they’ve collected is their color pallet, and when they sit down, they hope to combine those into a masterpiece. Unfortunately, many marketers find themselves struggling to stay organized. Rather than a platform to produce masterpieces, their editing station ends up feeling like a…
Every industry relies on good marketing tactics to bring customers in. Because of the differences in industries, however, marketing strategies may also be unique. The benefit of using a versatile media type like video is that it can be applied in so many ways. An Orlando video production project can take many forms and can accentuate the appeal of various…
Local businesses have an advantage – they feel closer to home, and customers may be more likely to reach out. How can local businesses capitalize on their unique advantage? Using Orlando video production from a skilled team of specialists, any company can promote themselves more efficiently to those in the immediate vicinity. How to Leverage Video When Promoting a Small…
In some cases, the goal behind a video is to entertain people. Everyone has seen these. They’re the funny skits and clever animations ripe with humor or even the occasional pop-culture reference. Then there are those videos designed to inform and educate. They can take on many tones, but their ultimate objective is to give the viewer some type of…