Posts

Getting Your Message Across in a 15 Second Spot

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Nowadays, consumers are constantly barraged by advertisements at the speed of light.  Literally.  Whether its a TV commercial, pieces of junk mail, pop-ups, or internet ads, the amount of advertisements we're subjected to is mind-boggling. …

What Makes a Video Viral?

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We're all familiar with the feeling of being "rick-rolled".  We laughed at the first time we saw a small British child exclaim "Charlie bit me!".  But what makes these videos so fascinating to us?  It could be the allure of how many views…

Venturing into the World of Television

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It's intimidating, yet fascinating, to imagine being on television. Maybe it's the idea of the bright lights glimmering down on you, cameramen honing in, key grips and boom mics, and the countdown 3....2....1.  It's probably just the fact that…

Interviews: Up Close and Personal

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Interviews, whether on a casual late night show or a prime time news special, give us an insightful chance to see important people in a different light.  If it wasn't for interviews we probably wouldn't know that Iggy Pop thought Johnny Rotten…

Putting Some Pep in Your Prayer

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Compared to the drawn-out, monotonous church sessions of the European Middle Ages, present day prayer is a lot more keen to group singing, less tense clergy, and the reduction of religious ostracizing. With so many different religious organizations…

Advice on Recording a High-Quality Concert

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Have you ever watched a live concert of your favorite band and reveled the fact that it sounded better than a studio recording?  Those artists may know their instruments, but if it wasn't for the experience and technique of a great concert…

Pointers for Your Next Effective Video Ad Campaign

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If you believe you’d like your company to have an image and personality in your local community, an effective video ad campaign might be a great option.  By being able to mix TV advertisement with the possibility of online videos, your presence…

Keeping your Video Production Needs Local or Beyond

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If you're looking for a video production company, would you rather have someone that knows the market you're going for, or the business you're working with?  Your answer is most likely "both", and it's also feasible, but it takes some time…

Making Media Buying Easy and Cost-Effective

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Let's say you have an amazing video production promoting your company.  It has cutting-edge CG, a musical score by a concert virtuoso, basically all the bells and whistles.  Not too many people will see it if your choice medium is Facebook. …

Benefits of Recording Your Corporate Event

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Corporate events are a great opportunity for everyone in the office to get together outside the confines of the business environment.  It's the time of the year Harold from Accounting can strike up a conversation with Linda in Human Resources.…