Video marketing is a great way to connect with customers and provide value to your target audience. However, you should consider the pros and cons of video marketing before you get started. Without a doubt, videos are a lot of work. They take a lot of time to create and shoot, and the editing process can be tedious. However, the…
Video production has become a crucial part of today’s marketing strategy. Studies show that of those marketers already using video in their strategy, 93% say that it’s an integral part of their strategy, with 87% stating that it gives them a positive ROI. Unfortunately, creating a high-quality video isn’t easy, and it can be costly. That said, here’s a quick…
The standard website usually has a few pages. Once a user lands on the homepage, they can learn more about the person or group behind the site with only a click or two. Some pages show what the site is about– be it blogs from an author or products from a company. Then, there are the pages people use to…
Open house events are still a big deal in the real estate industry. When there’s a hot house on the market, these events help sellers answer lots of questions and connect with plenty of potential tenants. While there’s nothing like seeing the house in person, videos can be a great way to show what these spaces have to offer and…
If someone has watched hundreds of chess games and read dozens of books on the subject – they may be an avid fan, but that doesn’t guarantee they’ll be successful when they sit down to play. Likewise, many companies in and around Orlando invest dozens of hours and hundreds of dollars into video production and marketing each month. Yet, not…
Websites remain a company’s digital gateway to new opportunities. Websites can draw in high-potential lead volumes as they provide a means for both new and existing customers alike to interact with a brand. With 94% of first impressions relating to the company’s website, each page must be polished. Here’s how Orlando video production projects can improve the most common website…
The world is full of good news, provided people know where to look. For companies, non-profits, and any type of brand in general, being positive is a sure way to keep audiences engaged. People gravitate to content that lifts others up and offers a sense of empowerment. Whether it’s a laugh or simply a reminder of the goodness the local…
Fall is the perfect time for being out and about. As the summer temperatures drop and the leaves begin their gorgeous color change, more people are heading outside. However, they’re doing more than just raking leaves or taking a cool evening walk – they’re getting involved in many events. Video marketing is a proven promotional powerhouse – 85% of organizations…
Video marketers around the world have seen the signs – the age of educational videos is here. More people than ever are going to school online. People are also being retrained to work online and do business from home. Add in the constant demand for how-to videos explaining how to do a variety of common tasks from car maintenance to…
Let’s be honest. Corporate training videos aren’t always the most thrilling things to sit through. At their worst, they can be limp, uninspiring and too dull to keep the viewer’s attention. But if put together in the right way, a corporate training video can be a fantastic tool for any company to have in their arsenal. Corporate training videos are…
